Future Retail Breakfast – Helsingborg

Organizer: E-Commerce Park
Open to: E-Commerce members, friends & extended network
Sign up: here

SEA & Paid Social: How to stand out with ads

Future Retail Breakfast is a monthly event designed to inspire and connect professionals in retail and e-commerce. Each session begins with a networking breakfast, a great opportunity to meet fellow entrepreneurs, exchange ideas, and discuss the latest trends and innovations. You’re welcome to join just for the breakfast, or stay for the lecture that follows if you’d like to dive deeper into the topic.

This time: SEA & Paid Social with Oliver Bermhagen

Competition for attention online has never been tougher. More and more brands are fighting for the same customers on Google, Meta, TikTok and other platforms, and rising ad costs mean every krona has to work harder. Standing out takes more than a bigger budget. It takes the right strategy, strong creative and a clear understanding of what drives results.

In this session Oliver will show how search engine advertising and paid social can work together to reach the right customers at the right time. He’ll share how to build campaigns that cut through the noise, what makes an ad worth stopping for, and how to use your data to optimise spend and get more out of every campaign. You’ll leave with practical ideas you can apply to your own ads straight away.

Stay and work for the day!
After the session, you’re welcome to stay and work from Mindpark’s coworking space for the rest of the day. A day pass is included in your ticket, so you can keep networking and put your new insights into action.