Everything media. Old, new, digital, and most of all, social.


Business, dating and protesting – how social media is changing everything

In a couple of days over 250 people will gather at Sweden Social Web Camp to discuss the future and the impact of the social web.

A lot of the discussion on web development is technology focused. And of course, the technology behind WordPress, Facebook and Twitter are crucial in the sense that they provide ordinary people with a technical infrastructure which is so easy to use that you can connect with anyone at anytime, be it for professional or private reasons.

But I sometimes find it hard to explain to people outside of the web debate just how profoundly I believe that social media, and how social media teaches us to connect with people, is going to change the way we live. The closest thing I can think of as a comparison is the arrival of the car.

The social infrastructure that …



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The blog is the cornerstone of this site. In the past we have done most of the work in swedish (take a look at the amazing 43 posts in the Mindpark100-series to get an idea).

In the future - 2012 - things will change, so stay tuned. Here are the latest three posts for now.

If you have any specific ideas or want to join me for the ride, send a ping to @jocke or contact me thru any other channel